UDC 330.341.1:004; JEL O30, O33, O38
Tsubov, L., Kvasniy, L., & Shcherban, O. (2019). Drayvery hlobal'nykh promyslovykh zmin u konteksti povedinkovoyi ekonomiky [Drivers of global industrial changes in the context of the behavioral economics]. In Sotsial'no-ekonomichni problemy suchasnoho periodu Ukrayiny [Socio-Economic Problems of the Modern Period of Ukraine]: Vol. 135 (1) (pp. 15-17). DOI: https://doi.org/10.36818/2071-4653-2019-1-3. [in Ukrainian].
Sources: 8

Authors



Tsubov Leonid Volodymyrovych

Ph.D. of History, Associate Professor

Deputy Director for Scientific and Pedagogical Work of the Institute of Entrepreneurship and Advanced Technologies of the Lviv Polytechnic National University

Contacts: tsubov@gmail.com

Webpages:

Kvasniy Lyubov Hryhorivna

Ph.D. of Economics, Associate Professor

Associate Professor of the Department of economics and management of the Drohobych Ivan Franko State Pedagogical University

Contacts: lg_k@ukr.net

Webpages:

Shcherban Oresta Yaroslavivna

Ph.D. of Economics

Associate Professor of the Department of finance, accounting and analysis of the Institute of Entrepreneurship and Advanced Technologies of the Lviv Polytechnic National University

Contacts: mppjavir@ukr.net

Webpages:

Resume

The article defines the main drivers of global industrial change in the context of behavioral economics. The author analyzes the literary sources and highlights the positive and negative consequences of the introduction of innovative technologies created in the course of the fourth industrial revolution. The essential features and content of the fourth industrial revolution as the driving force of the development of the world economy and economy of Ukraine are considered. The essence of the changes taking place in Ukraine and in the world in the conditions of globalization is analyzed. The possibilities of structural changes of the national economy in the conditions of the fourth industrial revolution are estimated. The obtained results develop the theory of innovative management in the part of the formation of the preconditions for managing the choice of strategies of innovative development in the conditions of the fourth industrial revolution. Possible directions of business development for Ukrainian enterprises are offered on the basis of evaluation of the main tendencies of development of the world economic system. The results of their systematization can be used as the basis for the formation of an information base for identifying the priority directions of innovation development. Further research should be aimed at forming of a mechanism for ensuring the social and economic development of Ukraine in the conditions of the fourth industrial revolution. The paper proves that for the development of the digital economy of Ukraine it is necessary to start a large-scale digitalization of all branches as soon as possible, investing the most in the development of digital infrastructure, innovations and modern technologies. Therefore, every effort should be made to ensure the success of Ukrainian innovation companies and those who invest in Ukraine.

Keywords:

behavioral economy, industrial changes, global development

References


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